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Organic takeover: How 10,000 farmers of Telangana, Andhra are steering a silent movement -Abhay Kumar Singh

-Down to Earth

A federation of farmer-producer organisations has tapped into the growing organic market to help members raise incomes 

Catering directly to the consumers’ needs assures better marketability and incomes. This is what nearly 10,000 farmers of Telangana and Andhra Pradesh have realised over the past decade and are now steering a silent organic movement.

It all began in 2009, when a group of consumers in Hyderabad, then part of unified Andhra Pradesh, established a cooperative society to source chemical-free produce directly from farmers.

Operating under the guidance of the Centre for Sustainable Agriculture (CSA), a Hyderabad-based research non-profit, the cooperative society over a period of time roped in a few farmers and began to sell the produce through a farmer-run retail store in Secunderabad and mobile retail vans that travelled to urban areas.

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