Deprecated (16384): The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 73 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php. [CORE/src/Core/functions.php, line 311]Code Context
trigger_error($message, E_USER_DEPRECATED);
}
$message = 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 73 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php.' $stackFrame = (int) 1 $trace = [ (int) 0 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ServerRequest.php', 'line' => (int) 2421, 'function' => 'deprecationWarning', 'args' => [ (int) 0 => 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead.' ] ], (int) 1 => [ 'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php', 'line' => (int) 73, 'function' => 'offsetGet', 'class' => 'Cake\Http\ServerRequest', 'object' => object(Cake\Http\ServerRequest) {}, 'type' => '->', 'args' => [ (int) 0 => 'catslug' ] ], (int) 2 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Controller/Controller.php', 'line' => (int) 610, 'function' => 'printArticle', 'class' => 'App\Controller\ArtileDetailController', 'object' => object(App\Controller\ArtileDetailController) {}, 'type' => '->', 'args' => [] ], (int) 3 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php', 'line' => (int) 120, 'function' => 'invokeAction', 'class' => 'Cake\Controller\Controller', 'object' => object(App\Controller\ArtileDetailController) {}, 'type' => '->', 'args' => [] ], (int) 4 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php', 'line' => (int) 94, 'function' => '_invoke', 'class' => 'Cake\Http\ActionDispatcher', 'object' => object(Cake\Http\ActionDispatcher) {}, 'type' => '->', 'args' => [ (int) 0 => object(App\Controller\ArtileDetailController) {} ] ], (int) 5 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/BaseApplication.php', 'line' => (int) 235, 'function' => 'dispatch', 'class' => 'Cake\Http\ActionDispatcher', 'object' => object(Cake\Http\ActionDispatcher) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 6 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Http\BaseApplication', 'object' => object(App\Application) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 7 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/RoutingMiddleware.php', 'line' => (int) 162, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 8 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Routing\Middleware\RoutingMiddleware', 'object' => object(Cake\Routing\Middleware\RoutingMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 9 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/AssetMiddleware.php', 'line' => (int) 88, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 10 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Routing\Middleware\AssetMiddleware', 'object' => object(Cake\Routing\Middleware\AssetMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 11 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Middleware/ErrorHandlerMiddleware.php', 'line' => (int) 96, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 12 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Error\Middleware\ErrorHandlerMiddleware', 'object' => object(Cake\Error\Middleware\ErrorHandlerMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 13 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 51, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 14 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Server.php', 'line' => (int) 98, 'function' => 'run', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\MiddlewareQueue) {}, (int) 1 => object(Cake\Http\ServerRequest) {}, (int) 2 => object(Cake\Http\Response) {} ] ], (int) 15 => [ 'file' => '/home/brlfuser/public_html/webroot/index.php', 'line' => (int) 39, 'function' => 'run', 'class' => 'Cake\Http\Server', 'object' => object(Cake\Http\Server) {}, 'type' => '->', 'args' => [] ] ] $frame = [ 'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php', 'line' => (int) 73, 'function' => 'offsetGet', 'class' => 'Cake\Http\ServerRequest', 'object' => object(Cake\Http\ServerRequest) { trustProxy => false [protected] params => [ [maximum depth reached] ] [protected] data => [[maximum depth reached]] [protected] query => [[maximum depth reached]] [protected] cookies => [ [maximum depth reached] ] [protected] _environment => [ [maximum depth reached] ] [protected] url => 'latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622/print' [protected] base => '' [protected] webroot => '/' [protected] here => '/latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622/print' [protected] trustedProxies => [[maximum depth reached]] [protected] _input => null [protected] _detectors => [ [maximum depth reached] ] [protected] _detectorCache => [ [maximum depth reached] ] [protected] stream => object(Zend\Diactoros\PhpInputStream) {} [protected] uri => object(Zend\Diactoros\Uri) {} [protected] session => object(Cake\Http\Session) {} [protected] attributes => [[maximum depth reached]] [protected] emulatedAttributes => [ [maximum depth reached] ] [protected] uploadedFiles => [[maximum depth reached]] [protected] protocol => null [protected] requestTarget => null [private] deprecatedProperties => [ [maximum depth reached] ] }, 'type' => '->', 'args' => [ (int) 0 => 'catslug' ] ]deprecationWarning - CORE/src/Core/functions.php, line 311 Cake\Http\ServerRequest::offsetGet() - CORE/src/Http/ServerRequest.php, line 2421 App\Controller\ArtileDetailController::printArticle() - APP/Controller/ArtileDetailController.php, line 73 Cake\Controller\Controller::invokeAction() - CORE/src/Controller/Controller.php, line 610 Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 120 Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94 Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51 Cake\Http\Server::run() - CORE/src/Http/Server.php, line 98
Deprecated (16384): The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 74 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php. [CORE/src/Core/functions.php, line 311]Code Context
trigger_error($message, E_USER_DEPRECATED);
}
$message = 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 74 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php.' $stackFrame = (int) 1 $trace = [ (int) 0 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ServerRequest.php', 'line' => (int) 2421, 'function' => 'deprecationWarning', 'args' => [ (int) 0 => 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead.' ] ], (int) 1 => [ 'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php', 'line' => (int) 74, 'function' => 'offsetGet', 'class' => 'Cake\Http\ServerRequest', 'object' => object(Cake\Http\ServerRequest) {}, 'type' => '->', 'args' => [ (int) 0 => 'artileslug' ] ], (int) 2 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Controller/Controller.php', 'line' => (int) 610, 'function' => 'printArticle', 'class' => 'App\Controller\ArtileDetailController', 'object' => object(App\Controller\ArtileDetailController) {}, 'type' => '->', 'args' => [] ], (int) 3 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php', 'line' => (int) 120, 'function' => 'invokeAction', 'class' => 'Cake\Controller\Controller', 'object' => object(App\Controller\ArtileDetailController) {}, 'type' => '->', 'args' => [] ], (int) 4 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php', 'line' => (int) 94, 'function' => '_invoke', 'class' => 'Cake\Http\ActionDispatcher', 'object' => object(Cake\Http\ActionDispatcher) {}, 'type' => '->', 'args' => [ (int) 0 => object(App\Controller\ArtileDetailController) {} ] ], (int) 5 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/BaseApplication.php', 'line' => (int) 235, 'function' => 'dispatch', 'class' => 'Cake\Http\ActionDispatcher', 'object' => object(Cake\Http\ActionDispatcher) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 6 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Http\BaseApplication', 'object' => object(App\Application) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 7 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/RoutingMiddleware.php', 'line' => (int) 162, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 8 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Routing\Middleware\RoutingMiddleware', 'object' => object(Cake\Routing\Middleware\RoutingMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 9 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/AssetMiddleware.php', 'line' => (int) 88, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 10 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Routing\Middleware\AssetMiddleware', 'object' => object(Cake\Routing\Middleware\AssetMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 11 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Middleware/ErrorHandlerMiddleware.php', 'line' => (int) 96, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 12 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 65, 'function' => '__invoke', 'class' => 'Cake\Error\Middleware\ErrorHandlerMiddleware', 'object' => object(Cake\Error\Middleware\ErrorHandlerMiddleware) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {}, (int) 2 => object(Cake\Http\Runner) {} ] ], (int) 13 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php', 'line' => (int) 51, 'function' => '__invoke', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\ServerRequest) {}, (int) 1 => object(Cake\Http\Response) {} ] ], (int) 14 => [ 'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Server.php', 'line' => (int) 98, 'function' => 'run', 'class' => 'Cake\Http\Runner', 'object' => object(Cake\Http\Runner) {}, 'type' => '->', 'args' => [ (int) 0 => object(Cake\Http\MiddlewareQueue) {}, (int) 1 => object(Cake\Http\ServerRequest) {}, (int) 2 => object(Cake\Http\Response) {} ] ], (int) 15 => [ 'file' => '/home/brlfuser/public_html/webroot/index.php', 'line' => (int) 39, 'function' => 'run', 'class' => 'Cake\Http\Server', 'object' => object(Cake\Http\Server) {}, 'type' => '->', 'args' => [] ] ] $frame = [ 'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php', 'line' => (int) 74, 'function' => 'offsetGet', 'class' => 'Cake\Http\ServerRequest', 'object' => object(Cake\Http\ServerRequest) { trustProxy => false [protected] params => [ [maximum depth reached] ] [protected] data => [[maximum depth reached]] [protected] query => [[maximum depth reached]] [protected] cookies => [ [maximum depth reached] ] [protected] _environment => [ [maximum depth reached] ] [protected] url => 'latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622/print' [protected] base => '' [protected] webroot => '/' [protected] here => '/latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622/print' [protected] trustedProxies => [[maximum depth reached]] [protected] _input => null [protected] _detectors => [ [maximum depth reached] ] [protected] _detectorCache => [ [maximum depth reached] ] [protected] stream => object(Zend\Diactoros\PhpInputStream) {} [protected] uri => object(Zend\Diactoros\Uri) {} [protected] session => object(Cake\Http\Session) {} [protected] attributes => [[maximum depth reached]] [protected] emulatedAttributes => [ [maximum depth reached] ] [protected] uploadedFiles => [[maximum depth reached]] [protected] protocol => null [protected] requestTarget => null [private] deprecatedProperties => [ [maximum depth reached] ] }, 'type' => '->', 'args' => [ (int) 0 => 'artileslug' ] ]deprecationWarning - CORE/src/Core/functions.php, line 311 Cake\Http\ServerRequest::offsetGet() - CORE/src/Http/ServerRequest.php, line 2421 App\Controller\ArtileDetailController::printArticle() - APP/Controller/ArtileDetailController.php, line 74 Cake\Controller\Controller::invokeAction() - CORE/src/Controller/Controller.php, line 610 Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 120 Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94 Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51 Cake\Http\Server::run() - CORE/src/Http/Server.php, line 98
Warning (512): Unable to emit headers. Headers sent in file=/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php line=853 [CORE/src/Http/ResponseEmitter.php, line 48]Code Contextif (Configure::read('debug')) {
trigger_error($message, E_USER_WARNING);
} else {
$response = object(Cake\Http\Response) { 'status' => (int) 200, 'contentType' => 'text/html', 'headers' => [ 'Content-Type' => [ [maximum depth reached] ] ], 'file' => null, 'fileRange' => [], 'cookies' => object(Cake\Http\Cookie\CookieCollection) {}, 'cacheDirectives' => [], 'body' => '<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head> <link rel="canonical" href="https://im4change.in/<pre class="cake-error"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-trace').style.display = (document.getElementById('cakeErr6814e6a294059-trace').style.display == 'none' ? '' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr6814e6a294059-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-code').style.display = (document.getElementById('cakeErr6814e6a294059-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-context').style.display = (document.getElementById('cakeErr6814e6a294059-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr6814e6a294059-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700"><</span><span style="color: #0000BB">head</span><span style="color: #007700">> </span></span></code> <span class="code-highlight"><code><span style="color: #000000"> <link rel="canonical" href="<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">); </span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">category</span><span style="color: #007700">-></span><span style="color: #0000BB">slug</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>/<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">seo_url</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>.html"/> </span></code></span> <code><span style="color: #000000"><span style="color: #0000BB"> </span><span style="color: #007700"><</span><span style="color: #0000BB">meta http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type" </span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html; charset=utf-8"</span><span style="color: #007700">/> </span></span></code></pre><pre id="cakeErr6814e6a294059-context" class="cake-context" style="display: none;">$viewFile = '/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp' $dataForView = [ 'article_current' => object(App\Model\Entity\Article) { 'id' => (int) 1545, 'title' => 'Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'subheading' => '', 'description' => '<p align="justify"> <br /> <font face="arial,helvetica,sans-serif" size="3">If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3"></font> </p> ', 'credit_writer' => 'The Indian Express, 5 April, 2010, http://www.indianexpress.com/news/adblitztohighlightupaiieducationschemes/600027/', 'article_img' => '', 'article_img_thumb' => '', 'status' => (int) 1, 'show_on_home' => (int) 1, 'lang' => 'EN', 'category_id' => (int) 16, 'tag_keyword' => '', 'seo_url' => 'ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622', 'meta_title' => null, 'meta_keywords' => null, 'meta_description' => null, 'noindex' => (int) 0, 'publish_date' => object(Cake\I18n\FrozenDate) {}, 'most_visit_section_id' => null, 'article_big_img' => null, 'liveid' => (int) 1622, 'created' => object(Cake\I18n\FrozenTime) {}, 'modified' => object(Cake\I18n\FrozenTime) {}, 'edate' => '', 'tags' => [ [maximum depth reached] ], 'category' => object(App\Model\Entity\Category) {}, '[new]' => false, '[accessible]' => [ [maximum depth reached] ], '[dirty]' => [[maximum depth reached]], '[original]' => [[maximum depth reached]], '[virtual]' => [[maximum depth reached]], '[hasErrors]' => false, '[errors]' => [[maximum depth reached]], '[invalid]' => [[maximum depth reached]], '[repository]' => 'Articles' }, 'articleid' => (int) 1545, 'metaTitle' => 'LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'metaKeywords' => 'Right to Education,Right to Education,Right to Education,Right to Education', 'metaDesc' => ' If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >&ldquo;The idea is to reposition Saakshar Bharat as a national brand... 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The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font></p><p align="justify"><font ></font></p>', 'lang' => 'English', 'SITE_URL' => 'https://im4change.in/', 'site_title' => 'im4change', 'adminprix' => 'admin' ] $article_current = object(App\Model\Entity\Article) { 'id' => (int) 1545, 'title' => 'Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'subheading' => '', 'description' => '<p align="justify"> <br /> <font face="arial,helvetica,sans-serif" size="3">If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3"></font> </p> ', 'credit_writer' => 'The Indian Express, 5 April, 2010, http://www.indianexpress.com/news/adblitztohighlightupaiieducationschemes/600027/', 'article_img' => '', 'article_img_thumb' => '', 'status' => (int) 1, 'show_on_home' => (int) 1, 'lang' => 'EN', 'category_id' => (int) 16, 'tag_keyword' => '', 'seo_url' => 'ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622', 'meta_title' => null, 'meta_keywords' => null, 'meta_description' => null, 'noindex' => (int) 0, 'publish_date' => object(Cake\I18n\FrozenDate) {}, 'most_visit_section_id' => null, 'article_big_img' => null, 'liveid' => (int) 1622, 'created' => object(Cake\I18n\FrozenTime) {}, 'modified' => object(Cake\I18n\FrozenTime) {}, 'edate' => '', 'tags' => [ (int) 0 => object(Cake\ORM\Entity) {}, (int) 1 => object(Cake\ORM\Entity) {}, (int) 2 => object(Cake\ORM\Entity) {}, (int) 3 => object(Cake\ORM\Entity) {} ], 'category' => object(App\Model\Entity\Category) {}, '[new]' => false, '[accessible]' => [ '*' => true, 'id' => false ], '[dirty]' => [], '[original]' => [], '[virtual]' => [], '[hasErrors]' => false, '[errors]' => [], '[invalid]' => [], '[repository]' => 'Articles' } $articleid = (int) 1545 $metaTitle = 'LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi' $metaKeywords = 'Right to Education,Right to Education,Right to Education,Right to Education' $metaDesc = ' If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the Right to Education Act that came into effect on April 1 and its ambitious Saakshar Bharat programme...' $disp = '<p align="justify"><br /><font >If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font></p><p align="justify"><font ></font></p>' $lang = 'English' $SITE_URL = 'https://im4change.in/' $site_title = 'im4change' $adminprix = 'admin'</pre><pre class="stack-trace">include - APP/Template/Layout/printlayout.ctp, line 8 Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413 Cake\View\View::_render() - CORE/src/View/View.php, line 1374 Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927 Cake\View\View::render() - CORE/src/View/View.php, line 885 Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791 Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126 Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94 Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51</pre></div></pre>latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622.html"/> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/> <link href="https://im4change.in/css/control.css" rel="stylesheet" type="text/css" media="all"/> <title>LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi | Im4change.org</title> <meta name="description" content=" If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the Right to Education Act that came into effect on April 1 and its ambitious Saakshar Bharat programme..."/> <script src="https://im4change.in/js/jquery-1.10.2.js"></script> <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script> <script language="javascript" type="text/javascript"> $(document).ready(function () { var img = $("img")[0]; // Get my img elem var pic_real_width, pic_real_height; $("<img/>") // Make in memory copy of image to avoid css issues .attr("src", $(img).attr("src")) .load(function () { pic_real_width = this.width; // Note: $(this).width() will not pic_real_height = this.height; // work for in memory images. }); }); </script> <style type="text/css"> @media screen { div.divFooter { display: block; } } @media print { .printbutton { display: none !important; } } </style> </head> <body> <table cellpadding="0" cellspacing="0" border="0" width="98%" align="center"> <tr> <td class="top_bg"> <div class="divFooter"> <img src="https://im4change.in/images/logo1.jpg" height="59" border="0" alt="Resource centre on India's rural distress" style="padding-top:14px;"/> </div> </td> </tr> <tr> <td id="topspace"> </td> </tr> <tr id="topspace"> <td> </td> </tr> <tr> <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> <tr> <td width="100%"> <h1 class="news_headlines" style="font-style:normal"> <strong>Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi</strong></h1> </td> </tr> <tr> <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3"> <p align="justify"><br /><font >If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font></p><p align="justify"><font ></font></p> </font> </td> </tr> <tr> <td> </td> </tr> <tr> <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> </table></body> </html>' } $maxBufferLength = (int) 8192 $file = '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php' $line = (int) 853 $message = 'Unable to emit headers. 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'' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr6814e6a294059-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-code').style.display = (document.getElementById('cakeErr6814e6a294059-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-context').style.display = (document.getElementById('cakeErr6814e6a294059-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr6814e6a294059-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700"><</span><span style="color: #0000BB">head</span><span style="color: #007700">> </span></span></code> <span class="code-highlight"><code><span style="color: #000000"> <link rel="canonical" href="<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">); </span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">category</span><span style="color: #007700">-></span><span style="color: #0000BB">slug</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>/<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">seo_url</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>.html"/> </span></code></span> <code><span style="color: #000000"><span style="color: #0000BB"> </span><span style="color: #007700"><</span><span style="color: #0000BB">meta http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type" </span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html; charset=utf-8"</span><span style="color: #007700">/> </span></span></code></pre><pre id="cakeErr6814e6a294059-context" class="cake-context" style="display: none;">$viewFile = '/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp' $dataForView = [ 'article_current' => object(App\Model\Entity\Article) { 'id' => (int) 1545, 'title' => 'Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'subheading' => '', 'description' => '<p align="justify"> <br /> <font face="arial,helvetica,sans-serif" size="3">If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3"></font> </p> ', 'credit_writer' => 'The Indian Express, 5 April, 2010, http://www.indianexpress.com/news/adblitztohighlightupaiieducationschemes/600027/', 'article_img' => '', 'article_img_thumb' => '', 'status' => (int) 1, 'show_on_home' => (int) 1, 'lang' => 'EN', 'category_id' => (int) 16, 'tag_keyword' => '', 'seo_url' => 'ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622', 'meta_title' => null, 'meta_keywords' => null, 'meta_description' => null, 'noindex' => (int) 0, 'publish_date' => object(Cake\I18n\FrozenDate) {}, 'most_visit_section_id' => null, 'article_big_img' => null, 'liveid' => (int) 1622, 'created' => object(Cake\I18n\FrozenTime) {}, 'modified' => object(Cake\I18n\FrozenTime) {}, 'edate' => '', 'tags' => [ [maximum depth reached] ], 'category' => object(App\Model\Entity\Category) {}, '[new]' => false, '[accessible]' => [ [maximum depth reached] ], '[dirty]' => [[maximum depth reached]], '[original]' => [[maximum depth reached]], '[virtual]' => [[maximum depth reached]], '[hasErrors]' => false, '[errors]' => [[maximum depth reached]], '[invalid]' => [[maximum depth reached]], '[repository]' => 'Articles' }, 'articleid' => (int) 1545, 'metaTitle' => 'LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'metaKeywords' => 'Right to Education,Right to Education,Right to Education,Right to Education', 'metaDesc' => ' If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >&ldquo;The idea is to reposition Saakshar Bharat as a national brand... 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. 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Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as &ldquo;collaborators&rdquo; to provide academic support at the village level.</font></p><p align="justify"><font ></font></p>' $lang = 'English' $SITE_URL = 'https://im4change.in/' $site_title = 'im4change' $adminprix = 'admin'</pre><pre class="stack-trace">include - APP/Template/Layout/printlayout.ctp, line 8 Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413 Cake\View\View::_render() - CORE/src/View/View.php, line 1374 Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927 Cake\View\View::render() - CORE/src/View/View.php, line 885 Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791 Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126 Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94 Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96 Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65 Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51</pre></div></pre>latest-news-updates/ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622.html"/> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/> <link href="https://im4change.in/css/control.css" rel="stylesheet" type="text/css" media="all"/> <title>LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi | Im4change.org</title> <meta name="description" content=" If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the Right to Education Act that came into effect on April 1 and its ambitious Saakshar Bharat programme..."/> <script src="https://im4change.in/js/jquery-1.10.2.js"></script> <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script> <script language="javascript" type="text/javascript"> $(document).ready(function () { var img = $("img")[0]; // Get my img elem var pic_real_width, pic_real_height; $("<img/>") // Make in memory copy of image to avoid css issues .attr("src", $(img).attr("src")) .load(function () { pic_real_width = this.width; // Note: $(this).width() will not pic_real_height = this.height; // work for in memory images. }); }); </script> <style type="text/css"> @media screen { div.divFooter { display: block; } } @media print { .printbutton { display: none !important; } } </style> </head> <body> <table cellpadding="0" cellspacing="0" border="0" width="98%" align="center"> <tr> <td class="top_bg"> <div class="divFooter"> <img src="https://im4change.in/images/logo1.jpg" height="59" border="0" alt="Resource centre on India's rural distress" style="padding-top:14px;"/> </div> </td> </tr> <tr> <td id="topspace"> </td> </tr> <tr id="topspace"> <td> </td> </tr> <tr> <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> <tr> <td width="100%"> <h1 class="news_headlines" style="font-style:normal"> <strong>Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi</strong></h1> </td> </tr> <tr> <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3"> <p align="justify"><br /><font >If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font></p><p align="justify"><font ></font></p> </font> </td> </tr> <tr> <td> </td> </tr> <tr> <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> </table></body> </html>' } $reasonPhrase = 'OK'header - [internal], line ?? Cake\Http\ResponseEmitter::emitStatusLine() - CORE/src/Http/ResponseEmitter.php, line 148 Cake\Http\ResponseEmitter::emit() - CORE/src/Http/ResponseEmitter.php, line 54 Cake\Http\Server::emit() - CORE/src/Http/Server.php, line 141 [main] - ROOT/webroot/index.php, line 39
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'' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr6814e6a294059-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-code').style.display = (document.getElementById('cakeErr6814e6a294059-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr6814e6a294059-context').style.display = (document.getElementById('cakeErr6814e6a294059-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr6814e6a294059-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700"><</span><span style="color: #0000BB">head</span><span style="color: #007700">> </span></span></code> <span class="code-highlight"><code><span style="color: #000000"> <link rel="canonical" href="<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">); </span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">category</span><span style="color: #007700">-></span><span style="color: #0000BB">slug</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>/<span style="color: #0000BB"><?php </span><span style="color: #007700">echo </span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-></span><span style="color: #0000BB">seo_url</span><span style="color: #007700">; </span><span style="color: #0000BB">?></span>.html"/> </span></code></span> <code><span style="color: #000000"><span style="color: #0000BB"> </span><span style="color: #007700"><</span><span style="color: #0000BB">meta http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type" </span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html; charset=utf-8"</span><span style="color: #007700">/> </span></span></code></pre><pre id="cakeErr6814e6a294059-context" class="cake-context" style="display: none;">$viewFile = '/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp' $dataForView = [ 'article_current' => object(App\Model\Entity\Article) { 'id' => (int) 1545, 'title' => 'Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'subheading' => '', 'description' => '<p align="justify"> <br /> <font face="arial,helvetica,sans-serif" size="3">If the &lsquo;Bharat Nirman&rsquo; ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >&ldquo;The idea is to reposition Saakshar Bharat as a national brand... 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the &ldquo;aam aadmi&rdquo;. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi &amp; Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign&rsquo;s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">&ldquo;The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. 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Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,&rdquo; a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh&rsquo;s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. 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The government is set to position both the Right to Education Act that came into effect on April 1 and its ambitious Saakshar Bharat programme..."/> <script src="https://im4change.in/js/jquery-1.10.2.js"></script> <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script> <script language="javascript" type="text/javascript"> $(document).ready(function () { var img = $("img")[0]; // Get my img elem var pic_real_width, pic_real_height; $("<img/>") // Make in memory copy of image to avoid css issues .attr("src", $(img).attr("src")) .load(function () { pic_real_width = this.width; // Note: $(this).width() will not pic_real_height = this.height; // work for in memory images. }); }); </script> <style type="text/css"> @media screen { div.divFooter { display: block; } } @media print { .printbutton { display: none !important; } } </style> </head> <body> <table cellpadding="0" cellspacing="0" border="0" width="98%" align="center"> <tr> <td class="top_bg"> <div class="divFooter"> <img src="https://im4change.in/images/logo1.jpg" height="59" border="0" alt="Resource centre on India's rural distress" style="padding-top:14px;"/> </div> </td> </tr> <tr> <td id="topspace"> </td> </tr> <tr id="topspace"> <td> </td> </tr> <tr> <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> <tr> <td width="100%"> <h1 class="news_headlines" style="font-style:normal"> <strong>Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi</strong></h1> </td> </tr> <tr> <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3"> <p align="justify"><br /><font >If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font></p><p align="justify"><font ></font></p> </font> </td> </tr> <tr> <td> </td> </tr> <tr> <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;"> <form><input type="button" value=" Print this page " onclick="window.print();return false;"/></form> </td> </tr> </table></body> </html>' } $cookies = [] $values = [ (int) 0 => 'text/html; charset=UTF-8' ] $name = 'Content-Type' $first = true $value = 'text/html; charset=UTF-8'header - [internal], line ?? 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The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. 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Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font></p><p align="justify"><font ></font></p>', 'lang' => 'English', 'SITE_URL' => 'https://im4change.in/', 'site_title' => 'im4change', 'adminprix' => 'admin' ] $article_current = object(App\Model\Entity\Article) { 'id' => (int) 1545, 'title' => 'Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi', 'subheading' => '', 'description' => '<p align="justify"> <br /> <font face="arial,helvetica,sans-serif" size="3">If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3">Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font> </p> <p align="justify"> <font face="arial,helvetica,sans-serif" size="3"></font> </p> ', 'credit_writer' => 'The Indian Express, 5 April, 2010, http://www.indianexpress.com/news/adblitztohighlightupaiieducationschemes/600027/', 'article_img' => '', 'article_img_thumb' => '', 'status' => (int) 1, 'show_on_home' => (int) 1, 'lang' => 'EN', 'category_id' => (int) 16, 'tag_keyword' => '', 'seo_url' => 'ad-blitz-to-highlight-upa-ii-education-schemes-by-anubhuti-vishnoi-1622', 'meta_title' => null, 'meta_keywords' => null, 'meta_description' => null, 'noindex' => (int) 0, 'publish_date' => object(Cake\I18n\FrozenDate) {}, 'most_visit_section_id' => null, 'article_big_img' => null, 'liveid' => (int) 1622, 'created' => object(Cake\I18n\FrozenTime) {}, 'modified' => object(Cake\I18n\FrozenTime) {}, 'edate' => '', 'tags' => [ (int) 0 => object(Cake\ORM\Entity) {}, (int) 1 => object(Cake\ORM\Entity) {}, (int) 2 => object(Cake\ORM\Entity) {}, (int) 3 => object(Cake\ORM\Entity) {} ], 'category' => object(App\Model\Entity\Category) {}, '[new]' => false, '[accessible]' => [ '*' => true, 'id' => false ], '[dirty]' => [], '[original]' => [], '[virtual]' => [], '[hasErrors]' => false, '[errors]' => [], '[invalid]' => [], '[repository]' => 'Articles' } $articleid = (int) 1545 $metaTitle = 'LATEST NEWS UPDATES | Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi' $metaKeywords = 'Right to Education,Right to Education,Right to Education,Right to Education' $metaDesc = ' If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the Right to Education Act that came into effect on April 1 and its ambitious Saakshar Bharat programme...' $disp = '<p align="justify"><br /><font >If the ‘Bharat Nirman’ ad campaign marked UPA I, education campaigns will underscore UPA II. The government is set to position both the <a href="http://im4change.org/articles.php?articleId=60" title="http://im4change.org/articles.php?articleId=60">Right to Education Act</a> that came into effect on April 1 and its ambitious Saakshar Bharat programme as key schemes for the “aam aadmi”. </font></p><p align="justify"><font >The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. </font></p><p align="justify"><font >Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. </font></p><p align="justify"><font >Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. </font></p><p align="justify"><font >“The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. </font></p><p align="justify"><font >To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. </font></p><p align="justify"><font >Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. </font></p><p align="justify"><font >Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level.</font></p><p align="justify"><font ></font></p>' $lang = 'English' $SITE_URL = 'https://im4change.in/' $site_title = 'im4change' $adminprix = 'admin'
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Ad blitz to highlight UPA II education schemes by Anubhuti Vishnoi |
The Human Resource Development (HRD) Ministry will be rolling out an extensive ad campaign across TV channels, radio stations and newspapers next month, positioning the education programmes as national brands. Launched last year by the Prime Minister and aimed at 100 per cent female literacy, Saakshar Bharat will be at the centre of the campaign, with companies like Impact Advertising, Percept Communications (known for the Bharat Nirman campaign), Saatchi & Saatchi, Air Ads and Concept Advertising in the fray. Impact Advertising is likely to handle the creative aspects, with the campaign’s initial cost working out to Rs 30 crore. “The idea is to reposition Saakshar Bharat as a national brand... Increased budgetary support has been sanctioned for extensive application of various media tools and the aim is to rebuild the brand, augment awareness and also motivate beneficiaries of the ambitious programme,” a senior official said. To start with, Prime Minister Manmohan Singh’s televised address to the nation, along with a film named Roll Call running across TV channels, marked the launch of the pathbreaking Right to Education Act. Saakshar Bharat, being handled by Minister of State of Human Resource Development D Purandeswari, is to cover some 167 districts, for which funds were disbursed on March 31, 2010. The attempt is to bring down female illiteracy that stands at 54 per cent as per the 2001 census. Panchayats have been entrusted the task of educating some 300 women each; local schools and teachers will act as “collaborators” to provide academic support at the village level. |