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Resource centre on India's rural distress
 
 

India's female workforce participation stands at 24%; motherhood, gender inequality in household work to blame -Namita Bhandare

-Firstpost.com/ IndiaSpend

Delhi/ Gurgaon: Underneath two gigantic chandeliers in the conference room of a posh Gurugram hotel, 250 elegantly dressed women are ferociously beating drums. Faster, slower, louder, stop. It’s easier than it looks. The women break out into a sweat as they whistle and shout hoi in unison, on cue.

The idea of this 45-minute exercise, said Blesson Joseph of team-building company Dfrens, is to demonstrate the power of cooperation. “If you come together, you can make a difference,” he said.

GurgaonMoms, the organiser of this day-long event of talks, competitions, pitches and, yes, drumming, aims to do precisely that: Get women to form a network where they help each other.

Launched in 2011 by Neela Kaushik, an MBA with a background in digital marketing, as an online support group for mums with queries – what’s a good school, recommend a reasonably-priced dentist, yoga instructor, and even heated discussions on politics – GurgaonMoms now claims 25,000 members, all of them mothers, most of them professionally qualified and some of them in search of opportunities that will put their qualifications to use.

There’s Pooja Sardana, an MBA from Indian Institute of Management, Ahmedabad, mother of two children – a girl aged seven and a boy aged four – who put in 14 years in various companies including Unilever and GSK before she quit after the birth of her son in 2014 to “explore a different side of myself”.

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