Deprecated (16384): The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 73
 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php. [CORE/src/Core/functions.php, line 311]
Code Context


        trigger_error($message, E_USER_DEPRECATED);

    }
$message = 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 73
 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php.'
$stackFrame = (int) 1
$trace = [
	(int) 0 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ServerRequest.php',
		'line' => (int) 2421,
		'function' => 'deprecationWarning',
		'args' => [
			(int) 0 => 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead.'
		]
	],
	(int) 1 => [
		'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php',
		'line' => (int) 73,
		'function' => 'offsetGet',
		'class' => 'Cake\Http\ServerRequest',
		'object' => object(Cake\Http\ServerRequest) {},
		'type' => '->',
		'args' => [
			(int) 0 => 'catslug'
		]
	],
	(int) 2 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Controller/Controller.php',
		'line' => (int) 610,
		'function' => 'printArticle',
		'class' => 'App\Controller\ArtileDetailController',
		'object' => object(App\Controller\ArtileDetailController) {},
		'type' => '->',
		'args' => []
	],
	(int) 3 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php',
		'line' => (int) 120,
		'function' => 'invokeAction',
		'class' => 'Cake\Controller\Controller',
		'object' => object(App\Controller\ArtileDetailController) {},
		'type' => '->',
		'args' => []
	],
	(int) 4 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php',
		'line' => (int) 94,
		'function' => '_invoke',
		'class' => 'Cake\Http\ActionDispatcher',
		'object' => object(Cake\Http\ActionDispatcher) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(App\Controller\ArtileDetailController) {}
		]
	],
	(int) 5 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/BaseApplication.php',
		'line' => (int) 235,
		'function' => 'dispatch',
		'class' => 'Cake\Http\ActionDispatcher',
		'object' => object(Cake\Http\ActionDispatcher) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 6 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Http\BaseApplication',
		'object' => object(App\Application) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 7 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/RoutingMiddleware.php',
		'line' => (int) 162,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 8 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Routing\Middleware\RoutingMiddleware',
		'object' => object(Cake\Routing\Middleware\RoutingMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 9 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/AssetMiddleware.php',
		'line' => (int) 88,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 10 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Routing\Middleware\AssetMiddleware',
		'object' => object(Cake\Routing\Middleware\AssetMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 11 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Middleware/ErrorHandlerMiddleware.php',
		'line' => (int) 96,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 12 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Error\Middleware\ErrorHandlerMiddleware',
		'object' => object(Cake\Error\Middleware\ErrorHandlerMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 13 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 51,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 14 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Server.php',
		'line' => (int) 98,
		'function' => 'run',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\MiddlewareQueue) {},
			(int) 1 => object(Cake\Http\ServerRequest) {},
			(int) 2 => object(Cake\Http\Response) {}
		]
	],
	(int) 15 => [
		'file' => '/home/brlfuser/public_html/webroot/index.php',
		'line' => (int) 39,
		'function' => 'run',
		'class' => 'Cake\Http\Server',
		'object' => object(Cake\Http\Server) {},
		'type' => '->',
		'args' => []
	]
]
$frame = [
	'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php',
	'line' => (int) 73,
	'function' => 'offsetGet',
	'class' => 'Cake\Http\ServerRequest',
	'object' => object(Cake\Http\ServerRequest) {
		trustProxy => false
		[protected] params => [
			[maximum depth reached]
		]
		[protected] data => [[maximum depth reached]]
		[protected] query => [[maximum depth reached]]
		[protected] cookies => [
			[maximum depth reached]
		]
		[protected] _environment => [
			[maximum depth reached]
		]
		[protected] url => 'latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra/print'
		[protected] base => ''
		[protected] webroot => '/'
		[protected] here => '/latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra/print'
		[protected] trustedProxies => [[maximum depth reached]]
		[protected] _input => null
		[protected] _detectors => [
			[maximum depth reached]
		]
		[protected] _detectorCache => [
			[maximum depth reached]
		]
		[protected] stream => object(Zend\Diactoros\PhpInputStream) {}
		[protected] uri => object(Zend\Diactoros\Uri) {}
		[protected] session => object(Cake\Http\Session) {}
		[protected] attributes => [[maximum depth reached]]
		[protected] emulatedAttributes => [
			[maximum depth reached]
		]
		[protected] uploadedFiles => [[maximum depth reached]]
		[protected] protocol => null
		[protected] requestTarget => null
		[private] deprecatedProperties => [
			[maximum depth reached]
		]
	},
	'type' => '->',
	'args' => [
		(int) 0 => 'catslug'
	]
]
deprecationWarning - CORE/src/Core/functions.php, line 311
Cake\Http\ServerRequest::offsetGet() - CORE/src/Http/ServerRequest.php, line 2421
App\Controller\ArtileDetailController::printArticle() - APP/Controller/ArtileDetailController.php, line 73
Cake\Controller\Controller::invokeAction() - CORE/src/Controller/Controller.php, line 610
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 120
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51
Cake\Http\Server::run() - CORE/src/Http/Server.php, line 98

Deprecated (16384): The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 74
 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php. [CORE/src/Core/functions.php, line 311]
Code Context


        trigger_error($message, E_USER_DEPRECATED);

    }
$message = 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead. - /home/brlfuser/public_html/src/Controller/ArtileDetailController.php, line: 74
 You can disable deprecation warnings by setting `Error.errorLevel` to `E_ALL & ~E_USER_DEPRECATED` in your config/app.php.'
$stackFrame = (int) 1
$trace = [
	(int) 0 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ServerRequest.php',
		'line' => (int) 2421,
		'function' => 'deprecationWarning',
		'args' => [
			(int) 0 => 'The ArrayAccess methods will be removed in 4.0.0.Use getParam(), getData() and getQuery() instead.'
		]
	],
	(int) 1 => [
		'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php',
		'line' => (int) 74,
		'function' => 'offsetGet',
		'class' => 'Cake\Http\ServerRequest',
		'object' => object(Cake\Http\ServerRequest) {},
		'type' => '->',
		'args' => [
			(int) 0 => 'artileslug'
		]
	],
	(int) 2 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Controller/Controller.php',
		'line' => (int) 610,
		'function' => 'printArticle',
		'class' => 'App\Controller\ArtileDetailController',
		'object' => object(App\Controller\ArtileDetailController) {},
		'type' => '->',
		'args' => []
	],
	(int) 3 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php',
		'line' => (int) 120,
		'function' => 'invokeAction',
		'class' => 'Cake\Controller\Controller',
		'object' => object(App\Controller\ArtileDetailController) {},
		'type' => '->',
		'args' => []
	],
	(int) 4 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/ActionDispatcher.php',
		'line' => (int) 94,
		'function' => '_invoke',
		'class' => 'Cake\Http\ActionDispatcher',
		'object' => object(Cake\Http\ActionDispatcher) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(App\Controller\ArtileDetailController) {}
		]
	],
	(int) 5 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/BaseApplication.php',
		'line' => (int) 235,
		'function' => 'dispatch',
		'class' => 'Cake\Http\ActionDispatcher',
		'object' => object(Cake\Http\ActionDispatcher) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 6 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Http\BaseApplication',
		'object' => object(App\Application) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 7 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/RoutingMiddleware.php',
		'line' => (int) 162,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 8 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Routing\Middleware\RoutingMiddleware',
		'object' => object(Cake\Routing\Middleware\RoutingMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 9 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Routing/Middleware/AssetMiddleware.php',
		'line' => (int) 88,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 10 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Routing\Middleware\AssetMiddleware',
		'object' => object(Cake\Routing\Middleware\AssetMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 11 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Middleware/ErrorHandlerMiddleware.php',
		'line' => (int) 96,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 12 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 65,
		'function' => '__invoke',
		'class' => 'Cake\Error\Middleware\ErrorHandlerMiddleware',
		'object' => object(Cake\Error\Middleware\ErrorHandlerMiddleware) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {},
			(int) 2 => object(Cake\Http\Runner) {}
		]
	],
	(int) 13 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Runner.php',
		'line' => (int) 51,
		'function' => '__invoke',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\ServerRequest) {},
			(int) 1 => object(Cake\Http\Response) {}
		]
	],
	(int) 14 => [
		'file' => '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Http/Server.php',
		'line' => (int) 98,
		'function' => 'run',
		'class' => 'Cake\Http\Runner',
		'object' => object(Cake\Http\Runner) {},
		'type' => '->',
		'args' => [
			(int) 0 => object(Cake\Http\MiddlewareQueue) {},
			(int) 1 => object(Cake\Http\ServerRequest) {},
			(int) 2 => object(Cake\Http\Response) {}
		]
	],
	(int) 15 => [
		'file' => '/home/brlfuser/public_html/webroot/index.php',
		'line' => (int) 39,
		'function' => 'run',
		'class' => 'Cake\Http\Server',
		'object' => object(Cake\Http\Server) {},
		'type' => '->',
		'args' => []
	]
]
$frame = [
	'file' => '/home/brlfuser/public_html/src/Controller/ArtileDetailController.php',
	'line' => (int) 74,
	'function' => 'offsetGet',
	'class' => 'Cake\Http\ServerRequest',
	'object' => object(Cake\Http\ServerRequest) {
		trustProxy => false
		[protected] params => [
			[maximum depth reached]
		]
		[protected] data => [[maximum depth reached]]
		[protected] query => [[maximum depth reached]]
		[protected] cookies => [
			[maximum depth reached]
		]
		[protected] _environment => [
			[maximum depth reached]
		]
		[protected] url => 'latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra/print'
		[protected] base => ''
		[protected] webroot => '/'
		[protected] here => '/latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra/print'
		[protected] trustedProxies => [[maximum depth reached]]
		[protected] _input => null
		[protected] _detectors => [
			[maximum depth reached]
		]
		[protected] _detectorCache => [
			[maximum depth reached]
		]
		[protected] stream => object(Zend\Diactoros\PhpInputStream) {}
		[protected] uri => object(Zend\Diactoros\Uri) {}
		[protected] session => object(Cake\Http\Session) {}
		[protected] attributes => [[maximum depth reached]]
		[protected] emulatedAttributes => [
			[maximum depth reached]
		]
		[protected] uploadedFiles => [[maximum depth reached]]
		[protected] protocol => null
		[protected] requestTarget => null
		[private] deprecatedProperties => [
			[maximum depth reached]
		]
	},
	'type' => '->',
	'args' => [
		(int) 0 => 'artileslug'
	]
]
deprecationWarning - CORE/src/Core/functions.php, line 311
Cake\Http\ServerRequest::offsetGet() - CORE/src/Http/ServerRequest.php, line 2421
App\Controller\ArtileDetailController::printArticle() - APP/Controller/ArtileDetailController.php, line 74
Cake\Controller\Controller::invokeAction() - CORE/src/Controller/Controller.php, line 610
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 120
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51
Cake\Http\Server::run() - CORE/src/Http/Server.php, line 98

Warning (512): Unable to emit headers. Headers sent in file=/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php line=853 [CORE/src/Http/ResponseEmitter.php, line 48]
Code Context
            if (Configure::read('debug')) {

                trigger_error($message, E_USER_WARNING);

            } else {
$response = object(Cake\Http\Response) {

	'status' => (int) 200,
	'contentType' => 'text/html',
	'headers' => [
		'Content-Type' => [
			[maximum depth reached]
		]
	],
	'file' => null,
	'fileRange' => [],
	'cookies' => object(Cake\Http\Cookie\CookieCollection) {},
	'cacheDirectives' => [],
	'body' => '<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
        "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html xmlns="http://www.w3.org/1999/xhtml">
<head>
    <link rel="canonical" href="https://im4change.in/<pre class="cake-error"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-trace').style.display = (document.getElementById('cakeErr67efcba59855a-trace').style.display == 'none' ? '' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr67efcba59855a-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-code').style.display = (document.getElementById('cakeErr67efcba59855a-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-context').style.display = (document.getElementById('cakeErr67efcba59855a-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr67efcba59855a-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700">&lt;</span><span style="color: #0000BB">head</span><span style="color: #007700">&gt;
</span></span></code>
<span class="code-highlight"><code><span style="color: #000000">&nbsp;&nbsp;&nbsp;&nbsp;&lt;link&nbsp;rel="canonical"&nbsp;href="<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">);&nbsp;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">category</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">slug</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>/<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">seo_url</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>.html"/&gt;
</span></code></span>
<code><span style="color: #000000"><span style="color: #0000BB">&nbsp;&nbsp;&nbsp;&nbsp;</span><span style="color: #007700">&lt;</span><span style="color: #0000BB">meta&nbsp;http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type"&nbsp;</span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html;&nbsp;charset=utf-8"</span><span style="color: #007700">/&gt;
</span></span></code></pre><pre id="cakeErr67efcba59855a-context" class="cake-context" style="display: none;">$viewFile = &#039;/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp&#039;
$dataForView = [
	&#039;article_current&#039; =&gt; object(App\Model\Entity\Article) {

		&#039;id&#039; =&gt; (int) 62877,
		&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
		&#039;subheading&#039; =&gt; null,
		&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
		&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
		&#039;article_img&#039; =&gt; &#039;&#039;,
		&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
		&#039;status&#039; =&gt; (int) 1,
		&#039;show_on_home&#039; =&gt; (int) 1,
		&#039;lang&#039; =&gt; &#039;EN&#039;,
		&#039;category_id&#039; =&gt; (int) 16,
		&#039;tag_keyword&#039; =&gt; &#039;&#039;,
		&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
		&#039;meta_title&#039; =&gt; &#039;&#039;,
		&#039;meta_keywords&#039; =&gt; &#039;&#039;,
		&#039;meta_description&#039; =&gt; &#039;&#039;,
		&#039;noindex&#039; =&gt; (int) 1,
		&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
		&#039;most_visit_section_id&#039; =&gt; null,
		&#039;article_big_img&#039; =&gt; null,
		&#039;liveid&#039; =&gt; null,
		&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;edate&#039; =&gt; &#039;&#039;,
		&#039;tags&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
		&#039;[new]&#039; =&gt; false,
		&#039;[accessible]&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;[dirty]&#039; =&gt; [[maximum depth reached]],
		&#039;[original]&#039; =&gt; [[maximum depth reached]],
		&#039;[virtual]&#039; =&gt; [[maximum depth reached]],
		&#039;[hasErrors]&#039; =&gt; false,
		&#039;[errors]&#039; =&gt; [[maximum depth reached]],
		&#039;[invalid]&#039; =&gt; [[maximum depth reached]],
		&#039;[repository]&#039; =&gt; &#039;Articles&#039;
	
	},
	&#039;articleid&#039; =&gt; (int) 62877,
	&#039;metaTitle&#039; =&gt; &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;metaKeywords&#039; =&gt; &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;,
	&#039;metaDesc&#039; =&gt; &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;,
	&#039;disp&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;,
	&#039;lang&#039; =&gt; &#039;English&#039;,
	&#039;SITE_URL&#039; =&gt; &#039;https://im4change.in/&#039;,
	&#039;site_title&#039; =&gt; &#039;im4change&#039;,
	&#039;adminprix&#039; =&gt; &#039;admin&#039;
]
$article_current = object(App\Model\Entity\Article) {

	&#039;id&#039; =&gt; (int) 62877,
	&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;subheading&#039; =&gt; null,
	&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
	&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
	&#039;article_img&#039; =&gt; &#039;&#039;,
	&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
	&#039;status&#039; =&gt; (int) 1,
	&#039;show_on_home&#039; =&gt; (int) 1,
	&#039;lang&#039; =&gt; &#039;EN&#039;,
	&#039;category_id&#039; =&gt; (int) 16,
	&#039;tag_keyword&#039; =&gt; &#039;&#039;,
	&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
	&#039;meta_title&#039; =&gt; &#039;&#039;,
	&#039;meta_keywords&#039; =&gt; &#039;&#039;,
	&#039;meta_description&#039; =&gt; &#039;&#039;,
	&#039;noindex&#039; =&gt; (int) 1,
	&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
	&#039;most_visit_section_id&#039; =&gt; null,
	&#039;article_big_img&#039; =&gt; null,
	&#039;liveid&#039; =&gt; null,
	&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;edate&#039; =&gt; &#039;&#039;,
	&#039;tags&#039; =&gt; [
		(int) 0 =&gt; object(Cake\ORM\Entity) {},
		(int) 1 =&gt; object(Cake\ORM\Entity) {},
		(int) 2 =&gt; object(Cake\ORM\Entity) {},
		(int) 3 =&gt; object(Cake\ORM\Entity) {},
		(int) 4 =&gt; object(Cake\ORM\Entity) {},
		(int) 5 =&gt; object(Cake\ORM\Entity) {},
		(int) 6 =&gt; object(Cake\ORM\Entity) {}
	],
	&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
	&#039;[new]&#039; =&gt; false,
	&#039;[accessible]&#039; =&gt; [
		&#039;*&#039; =&gt; true,
		&#039;id&#039; =&gt; false
	],
	&#039;[dirty]&#039; =&gt; [],
	&#039;[original]&#039; =&gt; [],
	&#039;[virtual]&#039; =&gt; [],
	&#039;[hasErrors]&#039; =&gt; false,
	&#039;[errors]&#039; =&gt; [],
	&#039;[invalid]&#039; =&gt; [],
	&#039;[repository]&#039; =&gt; &#039;Articles&#039;

}
$articleid = (int) 62877
$metaTitle = &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;
$metaKeywords = &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;
$metaDesc = &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;
$disp = &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;
$lang = &#039;English&#039;
$SITE_URL = &#039;https://im4change.in/&#039;
$site_title = &#039;im4change&#039;
$adminprix = &#039;admin&#039;</pre><pre class="stack-trace">include - APP/Template/Layout/printlayout.ctp, line 8
Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413
Cake\View\View::_render() - CORE/src/View/View.php, line 1374
Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927
Cake\View\View::render() - CORE/src/View/View.php, line 885
Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51</pre></div></pre>latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra.html"/>
    <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/>
    <link href="https://im4change.in/css/control.css" rel="stylesheet" type="text/css"
          media="all"/>
    <title>LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra | Im4change.org</title>
    <meta name="description" content="-ThePrint.in

The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed..."/>
    <script src="https://im4change.in/js/jquery-1.10.2.js"></script>
    <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script>
    <script language="javascript" type="text/javascript">

        $(document).ready(function () {
            var img = $("img")[0]; // Get my img elem
            var pic_real_width, pic_real_height;
            $("<img/>") // Make in memory copy of image to avoid css issues
                .attr("src", $(img).attr("src"))
                .load(function () {
                    pic_real_width = this.width;   // Note: $(this).width() will not
                    pic_real_height = this.height; // work for in memory images.
                });
        });
    </script>
    <style type="text/css">
        @media screen {
            div.divFooter {
                display: block;
            }
        }

        @media print {
            .printbutton {
                display: none !important;
            }
        }
    </style>
</head>
<body>
<table cellpadding="0" cellspacing="0" border="0" width="98%" align="center">
    <tr>
        <td class="top_bg">
            <div class="divFooter">
                <img src="https://im4change.in/images/logo1.jpg" height="59" border="0"
                     alt="Resource centre on India's rural distress" style="padding-top:14px;"/>
            </div>

        </td>
    </tr>
    <tr>
        <td id="topspace">&nbsp;</td>
    </tr>

    <tr id="topspace">
        <td>&nbsp;</td>
    </tr>
    <tr>
        <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>

    <tr>
        <td width="100%">
            <h1 class="news_headlines" style="font-style:normal">
                <strong>You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra</strong></h1>
        </td>
    </tr>
    <tr>
        <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3">
                <p style="text-align:justify">-ThePrint.in</p><p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p><p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p><p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p><p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p><p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p><p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p><p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/" title="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>               </font>
        </td>
    </tr>
    <tr>
        <td>&nbsp;</td>
    </tr>

    <tr>
        <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>
</table></body>
</html>'

}
$maxBufferLength = (int) 8192
$file = '/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php'
$line = (int) 853
$message = 'Unable to emit headers. Headers sent in file=/home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php line=853'
Cake\Http\ResponseEmitter::emit() - CORE/src/Http/ResponseEmitter.php, line 48
Cake\Http\Server::emit() - CORE/src/Http/Server.php, line 141
[main] - ROOT/webroot/index.php, line 39

Warning (2): Cannot modify header information - headers already sent by (output started at /home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php:853) [CORE/src/Http/ResponseEmitter.php, line 148]
Code Context
            $response->getStatusCode(),

            ($reasonPhrase ? ' ' . $reasonPhrase : '')

        ));
$response = object(Cake\Http\Response) {

	'status' => (int) 200,
	'contentType' => 'text/html',
	'headers' => [
		'Content-Type' => [
			[maximum depth reached]
		]
	],
	'file' => null,
	'fileRange' => [],
	'cookies' => object(Cake\Http\Cookie\CookieCollection) {},
	'cacheDirectives' => [],
	'body' => '<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
        "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html xmlns="http://www.w3.org/1999/xhtml">
<head>
    <link rel="canonical" href="https://im4change.in/<pre class="cake-error"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-trace').style.display = (document.getElementById('cakeErr67efcba59855a-trace').style.display == 'none' ? '' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr67efcba59855a-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-code').style.display = (document.getElementById('cakeErr67efcba59855a-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-context').style.display = (document.getElementById('cakeErr67efcba59855a-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr67efcba59855a-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700">&lt;</span><span style="color: #0000BB">head</span><span style="color: #007700">&gt;
</span></span></code>
<span class="code-highlight"><code><span style="color: #000000">&nbsp;&nbsp;&nbsp;&nbsp;&lt;link&nbsp;rel="canonical"&nbsp;href="<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">);&nbsp;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">category</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">slug</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>/<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">seo_url</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>.html"/&gt;
</span></code></span>
<code><span style="color: #000000"><span style="color: #0000BB">&nbsp;&nbsp;&nbsp;&nbsp;</span><span style="color: #007700">&lt;</span><span style="color: #0000BB">meta&nbsp;http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type"&nbsp;</span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html;&nbsp;charset=utf-8"</span><span style="color: #007700">/&gt;
</span></span></code></pre><pre id="cakeErr67efcba59855a-context" class="cake-context" style="display: none;">$viewFile = &#039;/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp&#039;
$dataForView = [
	&#039;article_current&#039; =&gt; object(App\Model\Entity\Article) {

		&#039;id&#039; =&gt; (int) 62877,
		&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
		&#039;subheading&#039; =&gt; null,
		&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
		&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
		&#039;article_img&#039; =&gt; &#039;&#039;,
		&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
		&#039;status&#039; =&gt; (int) 1,
		&#039;show_on_home&#039; =&gt; (int) 1,
		&#039;lang&#039; =&gt; &#039;EN&#039;,
		&#039;category_id&#039; =&gt; (int) 16,
		&#039;tag_keyword&#039; =&gt; &#039;&#039;,
		&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
		&#039;meta_title&#039; =&gt; &#039;&#039;,
		&#039;meta_keywords&#039; =&gt; &#039;&#039;,
		&#039;meta_description&#039; =&gt; &#039;&#039;,
		&#039;noindex&#039; =&gt; (int) 1,
		&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
		&#039;most_visit_section_id&#039; =&gt; null,
		&#039;article_big_img&#039; =&gt; null,
		&#039;liveid&#039; =&gt; null,
		&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;edate&#039; =&gt; &#039;&#039;,
		&#039;tags&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
		&#039;[new]&#039; =&gt; false,
		&#039;[accessible]&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;[dirty]&#039; =&gt; [[maximum depth reached]],
		&#039;[original]&#039; =&gt; [[maximum depth reached]],
		&#039;[virtual]&#039; =&gt; [[maximum depth reached]],
		&#039;[hasErrors]&#039; =&gt; false,
		&#039;[errors]&#039; =&gt; [[maximum depth reached]],
		&#039;[invalid]&#039; =&gt; [[maximum depth reached]],
		&#039;[repository]&#039; =&gt; &#039;Articles&#039;
	
	},
	&#039;articleid&#039; =&gt; (int) 62877,
	&#039;metaTitle&#039; =&gt; &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;metaKeywords&#039; =&gt; &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;,
	&#039;metaDesc&#039; =&gt; &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;,
	&#039;disp&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;,
	&#039;lang&#039; =&gt; &#039;English&#039;,
	&#039;SITE_URL&#039; =&gt; &#039;https://im4change.in/&#039;,
	&#039;site_title&#039; =&gt; &#039;im4change&#039;,
	&#039;adminprix&#039; =&gt; &#039;admin&#039;
]
$article_current = object(App\Model\Entity\Article) {

	&#039;id&#039; =&gt; (int) 62877,
	&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;subheading&#039; =&gt; null,
	&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
	&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
	&#039;article_img&#039; =&gt; &#039;&#039;,
	&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
	&#039;status&#039; =&gt; (int) 1,
	&#039;show_on_home&#039; =&gt; (int) 1,
	&#039;lang&#039; =&gt; &#039;EN&#039;,
	&#039;category_id&#039; =&gt; (int) 16,
	&#039;tag_keyword&#039; =&gt; &#039;&#039;,
	&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
	&#039;meta_title&#039; =&gt; &#039;&#039;,
	&#039;meta_keywords&#039; =&gt; &#039;&#039;,
	&#039;meta_description&#039; =&gt; &#039;&#039;,
	&#039;noindex&#039; =&gt; (int) 1,
	&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
	&#039;most_visit_section_id&#039; =&gt; null,
	&#039;article_big_img&#039; =&gt; null,
	&#039;liveid&#039; =&gt; null,
	&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;edate&#039; =&gt; &#039;&#039;,
	&#039;tags&#039; =&gt; [
		(int) 0 =&gt; object(Cake\ORM\Entity) {},
		(int) 1 =&gt; object(Cake\ORM\Entity) {},
		(int) 2 =&gt; object(Cake\ORM\Entity) {},
		(int) 3 =&gt; object(Cake\ORM\Entity) {},
		(int) 4 =&gt; object(Cake\ORM\Entity) {},
		(int) 5 =&gt; object(Cake\ORM\Entity) {},
		(int) 6 =&gt; object(Cake\ORM\Entity) {}
	],
	&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
	&#039;[new]&#039; =&gt; false,
	&#039;[accessible]&#039; =&gt; [
		&#039;*&#039; =&gt; true,
		&#039;id&#039; =&gt; false
	],
	&#039;[dirty]&#039; =&gt; [],
	&#039;[original]&#039; =&gt; [],
	&#039;[virtual]&#039; =&gt; [],
	&#039;[hasErrors]&#039; =&gt; false,
	&#039;[errors]&#039; =&gt; [],
	&#039;[invalid]&#039; =&gt; [],
	&#039;[repository]&#039; =&gt; &#039;Articles&#039;

}
$articleid = (int) 62877
$metaTitle = &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;
$metaKeywords = &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;
$metaDesc = &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;
$disp = &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;
$lang = &#039;English&#039;
$SITE_URL = &#039;https://im4change.in/&#039;
$site_title = &#039;im4change&#039;
$adminprix = &#039;admin&#039;</pre><pre class="stack-trace">include - APP/Template/Layout/printlayout.ctp, line 8
Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413
Cake\View\View::_render() - CORE/src/View/View.php, line 1374
Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927
Cake\View\View::render() - CORE/src/View/View.php, line 885
Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51</pre></div></pre>latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra.html"/>
    <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/>
    <link href="https://im4change.in/css/control.css" rel="stylesheet" type="text/css"
          media="all"/>
    <title>LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra | Im4change.org</title>
    <meta name="description" content="-ThePrint.in

The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed..."/>
    <script src="https://im4change.in/js/jquery-1.10.2.js"></script>
    <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script>
    <script language="javascript" type="text/javascript">

        $(document).ready(function () {
            var img = $("img")[0]; // Get my img elem
            var pic_real_width, pic_real_height;
            $("<img/>") // Make in memory copy of image to avoid css issues
                .attr("src", $(img).attr("src"))
                .load(function () {
                    pic_real_width = this.width;   // Note: $(this).width() will not
                    pic_real_height = this.height; // work for in memory images.
                });
        });
    </script>
    <style type="text/css">
        @media screen {
            div.divFooter {
                display: block;
            }
        }

        @media print {
            .printbutton {
                display: none !important;
            }
        }
    </style>
</head>
<body>
<table cellpadding="0" cellspacing="0" border="0" width="98%" align="center">
    <tr>
        <td class="top_bg">
            <div class="divFooter">
                <img src="https://im4change.in/images/logo1.jpg" height="59" border="0"
                     alt="Resource centre on India's rural distress" style="padding-top:14px;"/>
            </div>

        </td>
    </tr>
    <tr>
        <td id="topspace">&nbsp;</td>
    </tr>

    <tr id="topspace">
        <td>&nbsp;</td>
    </tr>
    <tr>
        <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>

    <tr>
        <td width="100%">
            <h1 class="news_headlines" style="font-style:normal">
                <strong>You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra</strong></h1>
        </td>
    </tr>
    <tr>
        <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3">
                <p style="text-align:justify">-ThePrint.in</p><p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p><p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p><p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p><p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p><p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p><p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p><p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/" title="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>               </font>
        </td>
    </tr>
    <tr>
        <td>&nbsp;</td>
    </tr>

    <tr>
        <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>
</table></body>
</html>'

}
$reasonPhrase = 'OK'
header - [internal], line ??
Cake\Http\ResponseEmitter::emitStatusLine() - CORE/src/Http/ResponseEmitter.php, line 148
Cake\Http\ResponseEmitter::emit() - CORE/src/Http/ResponseEmitter.php, line 54
Cake\Http\Server::emit() - CORE/src/Http/Server.php, line 141
[main] - ROOT/webroot/index.php, line 39

Warning (2): Cannot modify header information - headers already sent by (output started at /home/brlfuser/public_html/vendor/cakephp/cakephp/src/Error/Debugger.php:853) [CORE/src/Http/ResponseEmitter.php, line 181]
Code Context
                    $value

                ), $first);

                $first = false;
$response = object(Cake\Http\Response) {

	'status' => (int) 200,
	'contentType' => 'text/html',
	'headers' => [
		'Content-Type' => [
			[maximum depth reached]
		]
	],
	'file' => null,
	'fileRange' => [],
	'cookies' => object(Cake\Http\Cookie\CookieCollection) {},
	'cacheDirectives' => [],
	'body' => '<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
        "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html xmlns="http://www.w3.org/1999/xhtml">
<head>
    <link rel="canonical" href="https://im4change.in/<pre class="cake-error"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-trace').style.display = (document.getElementById('cakeErr67efcba59855a-trace').style.display == 'none' ? '' : 'none');"><b>Notice</b> (8)</a>: Undefined variable: urlPrefix [<b>APP/Template/Layout/printlayout.ctp</b>, line <b>8</b>]<div id="cakeErr67efcba59855a-trace" class="cake-stack-trace" style="display: none;"><a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-code').style.display = (document.getElementById('cakeErr67efcba59855a-code').style.display == 'none' ? '' : 'none')">Code</a> <a href="javascript:void(0);" onclick="document.getElementById('cakeErr67efcba59855a-context').style.display = (document.getElementById('cakeErr67efcba59855a-context').style.display == 'none' ? '' : 'none')">Context</a><pre id="cakeErr67efcba59855a-code" class="cake-code-dump" style="display: none;"><code><span style="color: #000000"><span style="color: #0000BB"></span><span style="color: #007700">&lt;</span><span style="color: #0000BB">head</span><span style="color: #007700">&gt;
</span></span></code>
<span class="code-highlight"><code><span style="color: #000000">&nbsp;&nbsp;&nbsp;&nbsp;&lt;link&nbsp;rel="canonical"&nbsp;href="<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">Configure</span><span style="color: #007700">::</span><span style="color: #0000BB">read</span><span style="color: #007700">(</span><span style="color: #DD0000">'SITE_URL'</span><span style="color: #007700">);&nbsp;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$urlPrefix</span><span style="color: #007700">;</span><span style="color: #0000BB">?&gt;&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">category</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">slug</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>/<span style="color: #0000BB">&lt;?php&nbsp;</span><span style="color: #007700">echo&nbsp;</span><span style="color: #0000BB">$article_current</span><span style="color: #007700">-&gt;</span><span style="color: #0000BB">seo_url</span><span style="color: #007700">;&nbsp;</span><span style="color: #0000BB">?&gt;</span>.html"/&gt;
</span></code></span>
<code><span style="color: #000000"><span style="color: #0000BB">&nbsp;&nbsp;&nbsp;&nbsp;</span><span style="color: #007700">&lt;</span><span style="color: #0000BB">meta&nbsp;http</span><span style="color: #007700">-</span><span style="color: #0000BB">equiv</span><span style="color: #007700">=</span><span style="color: #DD0000">"Content-Type"&nbsp;</span><span style="color: #0000BB">content</span><span style="color: #007700">=</span><span style="color: #DD0000">"text/html;&nbsp;charset=utf-8"</span><span style="color: #007700">/&gt;
</span></span></code></pre><pre id="cakeErr67efcba59855a-context" class="cake-context" style="display: none;">$viewFile = &#039;/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp&#039;
$dataForView = [
	&#039;article_current&#039; =&gt; object(App\Model\Entity\Article) {

		&#039;id&#039; =&gt; (int) 62877,
		&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
		&#039;subheading&#039; =&gt; null,
		&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
		&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
		&#039;article_img&#039; =&gt; &#039;&#039;,
		&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
		&#039;status&#039; =&gt; (int) 1,
		&#039;show_on_home&#039; =&gt; (int) 1,
		&#039;lang&#039; =&gt; &#039;EN&#039;,
		&#039;category_id&#039; =&gt; (int) 16,
		&#039;tag_keyword&#039; =&gt; &#039;&#039;,
		&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
		&#039;meta_title&#039; =&gt; &#039;&#039;,
		&#039;meta_keywords&#039; =&gt; &#039;&#039;,
		&#039;meta_description&#039; =&gt; &#039;&#039;,
		&#039;noindex&#039; =&gt; (int) 1,
		&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
		&#039;most_visit_section_id&#039; =&gt; null,
		&#039;article_big_img&#039; =&gt; null,
		&#039;liveid&#039; =&gt; null,
		&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
		&#039;edate&#039; =&gt; &#039;&#039;,
		&#039;tags&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
		&#039;[new]&#039; =&gt; false,
		&#039;[accessible]&#039; =&gt; [
			[maximum depth reached]
		],
		&#039;[dirty]&#039; =&gt; [[maximum depth reached]],
		&#039;[original]&#039; =&gt; [[maximum depth reached]],
		&#039;[virtual]&#039; =&gt; [[maximum depth reached]],
		&#039;[hasErrors]&#039; =&gt; false,
		&#039;[errors]&#039; =&gt; [[maximum depth reached]],
		&#039;[invalid]&#039; =&gt; [[maximum depth reached]],
		&#039;[repository]&#039; =&gt; &#039;Articles&#039;
	
	},
	&#039;articleid&#039; =&gt; (int) 62877,
	&#039;metaTitle&#039; =&gt; &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;metaKeywords&#039; =&gt; &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;,
	&#039;metaDesc&#039; =&gt; &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;,
	&#039;disp&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;,
	&#039;lang&#039; =&gt; &#039;English&#039;,
	&#039;SITE_URL&#039; =&gt; &#039;https://im4change.in/&#039;,
	&#039;site_title&#039; =&gt; &#039;im4change&#039;,
	&#039;adminprix&#039; =&gt; &#039;admin&#039;
]
$article_current = object(App\Model\Entity\Article) {

	&#039;id&#039; =&gt; (int) 62877,
	&#039;title&#039; =&gt; &#039;You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;,
	&#039;subheading&#039; =&gt; null,
	&#039;description&#039; =&gt; &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;

&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;
&#039;,
	&#039;credit_writer&#039; =&gt; &#039;ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&#039;,
	&#039;article_img&#039; =&gt; &#039;&#039;,
	&#039;article_img_thumb&#039; =&gt; &#039;&#039;,
	&#039;status&#039; =&gt; (int) 1,
	&#039;show_on_home&#039; =&gt; (int) 1,
	&#039;lang&#039; =&gt; &#039;EN&#039;,
	&#039;category_id&#039; =&gt; (int) 16,
	&#039;tag_keyword&#039; =&gt; &#039;&#039;,
	&#039;seo_url&#039; =&gt; &#039;you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra&#039;,
	&#039;meta_title&#039; =&gt; &#039;&#039;,
	&#039;meta_keywords&#039; =&gt; &#039;&#039;,
	&#039;meta_description&#039; =&gt; &#039;&#039;,
	&#039;noindex&#039; =&gt; (int) 1,
	&#039;publish_date&#039; =&gt; object(Cake\I18n\FrozenDate) {},
	&#039;most_visit_section_id&#039; =&gt; null,
	&#039;article_big_img&#039; =&gt; null,
	&#039;liveid&#039; =&gt; null,
	&#039;created&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;modified&#039; =&gt; object(Cake\I18n\FrozenTime) {},
	&#039;edate&#039; =&gt; &#039;&#039;,
	&#039;tags&#039; =&gt; [
		(int) 0 =&gt; object(Cake\ORM\Entity) {},
		(int) 1 =&gt; object(Cake\ORM\Entity) {},
		(int) 2 =&gt; object(Cake\ORM\Entity) {},
		(int) 3 =&gt; object(Cake\ORM\Entity) {},
		(int) 4 =&gt; object(Cake\ORM\Entity) {},
		(int) 5 =&gt; object(Cake\ORM\Entity) {},
		(int) 6 =&gt; object(Cake\ORM\Entity) {}
	],
	&#039;category&#039; =&gt; object(App\Model\Entity\Category) {},
	&#039;[new]&#039; =&gt; false,
	&#039;[accessible]&#039; =&gt; [
		&#039;*&#039; =&gt; true,
		&#039;id&#039; =&gt; false
	],
	&#039;[dirty]&#039; =&gt; [],
	&#039;[original]&#039; =&gt; [],
	&#039;[virtual]&#039; =&gt; [],
	&#039;[hasErrors]&#039; =&gt; false,
	&#039;[errors]&#039; =&gt; [],
	&#039;[invalid]&#039; =&gt; [],
	&#039;[repository]&#039; =&gt; &#039;Articles&#039;

}
$articleid = (int) 62877
$metaTitle = &#039;LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra&#039;
$metaKeywords = &#039;Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction&#039;
$metaDesc = &#039;-ThePrint.in

The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed...&#039;
$disp = &#039;&lt;p style=&quot;text-align:justify&quot;&gt;-ThePrint.in&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;The chips, cola, detergent and namkeen you&amp;rsquo;re buying are getting more expensive. You&amp;rsquo;re just not noticing it, thanks to shrinkflation.&lt;/em&gt;&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;&lt;em&gt;New Delhi: &lt;/em&gt;Mukesh Tiwari, 35, set up his paan shop in Delhi&amp;rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &amp;ldquo;I didn&amp;rsquo;t weigh the older packets and I can&amp;rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&amp;rdquo; he says confidently.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Store owners such as Tiwari are usually the first to observe this trend, popularly called, &amp;lsquo;shrinkflation&amp;rsquo;. &amp;ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&amp;rdquo; Tiwari adds.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&amp;rsquo;s a recent development&amp;mdash;around the last quarter of financial year 2021-22.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.&lt;/p&gt;&lt;p style=&quot;text-align:justify&quot;&gt;Please &lt;a href=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot; title=&quot;https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/&quot;&gt;click here&lt;/a&gt; to read more.&amp;nbsp;&lt;/p&gt;&#039;
$lang = &#039;English&#039;
$SITE_URL = &#039;https://im4change.in/&#039;
$site_title = &#039;im4change&#039;
$adminprix = &#039;admin&#039;</pre><pre class="stack-trace">include - APP/Template/Layout/printlayout.ctp, line 8
Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413
Cake\View\View::_render() - CORE/src/View/View.php, line 1374
Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927
Cake\View\View::render() - CORE/src/View/View.php, line 885
Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51</pre></div></pre>latest-news-updates/you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra.html"/>
    <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/>
    <link href="https://im4change.in/css/control.css" rel="stylesheet" type="text/css"
          media="all"/>
    <title>LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra | Im4change.org</title>
    <meta name="description" content="-ThePrint.in

The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed..."/>
    <script src="https://im4change.in/js/jquery-1.10.2.js"></script>
    <script type="text/javascript" src="https://im4change.in/js/jquery-migrate.min.js"></script>
    <script language="javascript" type="text/javascript">

        $(document).ready(function () {
            var img = $("img")[0]; // Get my img elem
            var pic_real_width, pic_real_height;
            $("<img/>") // Make in memory copy of image to avoid css issues
                .attr("src", $(img).attr("src"))
                .load(function () {
                    pic_real_width = this.width;   // Note: $(this).width() will not
                    pic_real_height = this.height; // work for in memory images.
                });
        });
    </script>
    <style type="text/css">
        @media screen {
            div.divFooter {
                display: block;
            }
        }

        @media print {
            .printbutton {
                display: none !important;
            }
        }
    </style>
</head>
<body>
<table cellpadding="0" cellspacing="0" border="0" width="98%" align="center">
    <tr>
        <td class="top_bg">
            <div class="divFooter">
                <img src="https://im4change.in/images/logo1.jpg" height="59" border="0"
                     alt="Resource centre on India's rural distress" style="padding-top:14px;"/>
            </div>

        </td>
    </tr>
    <tr>
        <td id="topspace">&nbsp;</td>
    </tr>

    <tr id="topspace">
        <td>&nbsp;</td>
    </tr>
    <tr>
        <td height="50" style="border-bottom:1px solid #000; padding-top:10px;" class="printbutton">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>

    <tr>
        <td width="100%">
            <h1 class="news_headlines" style="font-style:normal">
                <strong>You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra</strong></h1>
        </td>
    </tr>
    <tr>
        <td width="100%" style="font-family:Arial, 'Segoe Script', 'Segoe UI', sans-serif, serif"><font size="3">
                <p style="text-align:justify">-ThePrint.in</p><p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p><p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p><p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p><p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p><p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p><p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p><p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/" title="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>               </font>
        </td>
    </tr>
    <tr>
        <td>&nbsp;</td>
    </tr>

    <tr>
        <td height="50" style="border-top:1px solid #000; border-bottom:1px solid #000;padding-top:10px;">
            <form><input type="button" value=" Print this page "
                         onclick="window.print();return false;"/></form>
        </td>
    </tr>
</table></body>
</html>'

}
$cookies = []
$values = [
	(int) 0 => 'text/html; charset=UTF-8'
]
$name = 'Content-Type'
$first = true
$value = 'text/html; charset=UTF-8'
header - [internal], line ??
Cake\Http\ResponseEmitter::emitHeaders() - CORE/src/Http/ResponseEmitter.php, line 181
Cake\Http\ResponseEmitter::emit() - CORE/src/Http/ResponseEmitter.php, line 55
Cake\Http\Server::emit() - CORE/src/Http/Server.php, line 141
[main] - ROOT/webroot/index.php, line 39

<head>

    <link rel="canonical" href="<?php echo Configure::read('SITE_URL'); ?><?php echo $urlPrefix;?><?php echo $article_current->category->slug; ?>/<?php echo $article_current->seo_url; ?>.html"/>

    <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/>

$viewFile = '/home/brlfuser/public_html/src/Template/Layout/printlayout.ctp'
$dataForView = [
	'article_current' => object(App\Model\Entity\Article) {

		'id' => (int) 62877,
		'title' => 'You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra',
		'subheading' => null,
		'description' => '<p style="text-align:justify">-ThePrint.in</p>

<p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p>

<p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p>

<p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p>

<p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p>

<p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p>

<p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p>

<p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>
',
		'credit_writer' => 'ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/',
		'article_img' => '',
		'article_img_thumb' => '',
		'status' => (int) 1,
		'show_on_home' => (int) 1,
		'lang' => 'EN',
		'category_id' => (int) 16,
		'tag_keyword' => '',
		'seo_url' => 'you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra',
		'meta_title' => '',
		'meta_keywords' => '',
		'meta_description' => '',
		'noindex' => (int) 1,
		'publish_date' => object(Cake\I18n\FrozenDate) {},
		'most_visit_section_id' => null,
		'article_big_img' => null,
		'liveid' => null,
		'created' => object(Cake\I18n\FrozenTime) {},
		'modified' => object(Cake\I18n\FrozenTime) {},
		'edate' => '',
		'tags' => [
			[maximum depth reached]
		],
		'category' => object(App\Model\Entity\Category) {},
		'[new]' => false,
		'[accessible]' => [
			[maximum depth reached]
		],
		'[dirty]' => [[maximum depth reached]],
		'[original]' => [[maximum depth reached]],
		'[virtual]' => [[maximum depth reached]],
		'[hasErrors]' => false,
		'[errors]' => [[maximum depth reached]],
		'[invalid]' => [[maximum depth reached]],
		'[repository]' => 'Articles'
	
	},
	'articleid' => (int) 62877,
	'metaTitle' => 'LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra',
	'metaKeywords' => 'Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction',
	'metaDesc' => '-ThePrint.in

The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed...',
	'disp' => '<p style="text-align:justify">-ThePrint.in</p><p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p><p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p><p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p><p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p><p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p><p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p><p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/" title="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>',
	'lang' => 'English',
	'SITE_URL' => 'https://im4change.in/',
	'site_title' => 'im4change',
	'adminprix' => 'admin'
]
$article_current = object(App\Model\Entity\Article) {

	'id' => (int) 62877,
	'title' => 'You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra',
	'subheading' => null,
	'description' => '<p style="text-align:justify">-ThePrint.in</p>

<p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p>

<p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p>

<p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p>

<p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p>

<p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p>

<p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p>

<p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>
',
	'credit_writer' => 'ThePrint.in, 21 May, 2022, https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/',
	'article_img' => '',
	'article_img_thumb' => '',
	'status' => (int) 1,
	'show_on_home' => (int) 1,
	'lang' => 'EN',
	'category_id' => (int) 16,
	'tag_keyword' => '',
	'seo_url' => 'you-re-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here-shubhangi-misra',
	'meta_title' => '',
	'meta_keywords' => '',
	'meta_description' => '',
	'noindex' => (int) 1,
	'publish_date' => object(Cake\I18n\FrozenDate) {},
	'most_visit_section_id' => null,
	'article_big_img' => null,
	'liveid' => null,
	'created' => object(Cake\I18n\FrozenTime) {},
	'modified' => object(Cake\I18n\FrozenTime) {},
	'edate' => '',
	'tags' => [
		(int) 0 => object(Cake\ORM\Entity) {},
		(int) 1 => object(Cake\ORM\Entity) {},
		(int) 2 => object(Cake\ORM\Entity) {},
		(int) 3 => object(Cake\ORM\Entity) {},
		(int) 4 => object(Cake\ORM\Entity) {},
		(int) 5 => object(Cake\ORM\Entity) {},
		(int) 6 => object(Cake\ORM\Entity) {}
	],
	'category' => object(App\Model\Entity\Category) {},
	'[new]' => false,
	'[accessible]' => [
		'*' => true,
		'id' => false
	],
	'[dirty]' => [],
	'[original]' => [],
	'[virtual]' => [],
	'[hasErrors]' => false,
	'[errors]' => [],
	'[invalid]' => [],
	'[repository]' => 'Articles'

}
$articleid = (int) 62877
$metaTitle = 'LATEST NEWS UPDATES | You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra'
$metaKeywords = 'Coca Cola,FMCG,Fast Moving Consumer Goods,Food Inflation,Edible oils,Cooking oils,Weight reduction'
$metaDesc = '-ThePrint.in

The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.

New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed...'
$disp = '<p style="text-align:justify">-ThePrint.in</p><p style="text-align:justify"><em>The chips, cola, detergent and namkeen you&rsquo;re buying are getting more expensive. You&rsquo;re just not noticing it, thanks to shrinkflation.</em></p><p style="text-align:justify"><em>New Delhi: </em>Mukesh Tiwari, 35, set up his paan shop in Delhi&rsquo;s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. &ldquo;I didn&rsquo;t weigh the older packets and I can&rsquo;t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),&rdquo; he says confidently.</p><p style="text-align:justify">Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year.</p><p style="text-align:justify">Store owners such as Tiwari are usually the first to observe this trend, popularly called, &lsquo;shrinkflation&rsquo;. &ldquo;Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,&rdquo; Tiwari adds.</p><p style="text-align:justify">According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it&rsquo;s a recent development&mdash;around the last quarter of financial year 2021-22.</p><p style="text-align:justify">The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost.</p><p style="text-align:justify">Please <a href="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/" title="https://theprint.in/features/youre-not-imagining-it-maggi-to-vim-bar-fmcgs-are-getting-smaller-shrinkflation-is-here/965170/">click here</a> to read more.&nbsp;</p>'
$lang = 'English'
$SITE_URL = 'https://im4change.in/'
$site_title = 'im4change'
$adminprix = 'admin'

include - APP/Template/Layout/printlayout.ctp, line 8
Cake\View\View::_evaluate() - CORE/src/View/View.php, line 1413
Cake\View\View::_render() - CORE/src/View/View.php, line 1374
Cake\View\View::renderLayout() - CORE/src/View/View.php, line 927
Cake\View\View::render() - CORE/src/View/View.php, line 885
Cake\Controller\Controller::render() - CORE/src/Controller/Controller.php, line 791
Cake\Http\ActionDispatcher::_invoke() - CORE/src/Http/ActionDispatcher.php, line 126
Cake\Http\ActionDispatcher::dispatch() - CORE/src/Http/ActionDispatcher.php, line 94
Cake\Http\BaseApplication::__invoke() - CORE/src/Http/BaseApplication.php, line 235
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\RoutingMiddleware::__invoke() - CORE/src/Routing/Middleware/RoutingMiddleware.php, line 162
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Routing\Middleware\AssetMiddleware::__invoke() - CORE/src/Routing/Middleware/AssetMiddleware.php, line 88
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Error\Middleware\ErrorHandlerMiddleware::__invoke() - CORE/src/Error/Middleware/ErrorHandlerMiddleware.php, line 96
Cake\Http\Runner::__invoke() - CORE/src/Http/Runner.php, line 65
Cake\Http\Runner::run() - CORE/src/Http/Runner.php, line 51

You’re not imagining it, Maggi to Vim bar—FMCGs are getting smaller. Shrinkflation is here -Shubhangi Misra

-ThePrint.in The chips, cola, detergent and namkeen you’re buying are getting more expensive. You’re just not noticing it, thanks to shrinkflation. New Delhi: Mukesh Tiwari, 35, set up his paan shop in Delhi’s ITO about three years ago. Since then, he noticed that the size of Rs 5-10 snack packets had shrunk considerably. “I didn’t weigh the older packets and I can’t give you a comparative analysis. Bas ye samjhiye sab chota ho gaya hai, (the size of everything has reduced),” he says confidently. Tiwari is not wrong. Across the FMCG sector, brands have slashed grammage (quantity per pack) or introduced lighter packaging in order to cut down costs even as inflation soars. Most of these business decisions were introduced earlier this year. Store owners such as Tiwari are usually the first to observe this trend, popularly called, ‘shrinkflation’. “Lahori Zeera, which was launched in 2020 has reduced its grammage from 200 ml to 160 ml. A small bottle of Thums Up and Coca-Cola have also been reduced from 250 ml to 200 ml now,” Tiwari adds. According to data shared by Dhairyashil Patil, national president of AICPDF (All India Consumer Products Distributors Federation), a Rs 10 packet of Parle-G biscuits now weighs 110 grams instead of 140 grams. Just when the weight reduction was introduced is not clear, but he recalls that it’s a recent development—around the last quarter of financial year 2021-22. The same is true for soap brands. The weight of a Vim bar has been reduced from 65 to 60 grams. A 115-gram packet of Wheel detergent powder now weighs 110 grams, while a 150 gm bar of Rin is now 140 gms. These small reductions, which often go unnoticed by consumers, help companies transport more inventory at the same cost. Please click here to read more.