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LATEST NEWS UPDATES | 10-rupee bait for cashless campaign -Ananya Sengupta

10-rupee bait for cashless campaign -Ananya Sengupta

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published Published on Dec 5, 2016   modified Modified on Dec 5, 2016
-The Telegraph

New Delhi: Each citizen who performs at least two cashless transactions with the government will earn their district administration an extra Rs 10 from the Niti Aayog, to be spent on promoting e-payments across the population.

This incentive comes over and above a sum of Rs 5 lakh that every district will receive for the campaign, launched today to try and make all government-citizen transactions cashless.

As part of the drive, the government wants to have the panchayats and districts vying for a digital championship like the way towns and cities now compete for Swachh Bharat and Smart City titles.

The government made the announcement through Twitter late this evening, echoing a letter that Niti Aayog CEO Amitabh Kant has written to all the district collectors.

Under the campaign, the first 50 panchayats that go cashless - which means every financial transaction between its residents and the government would have to be digital - will receive the Digital Payment Award of Honour.

The 10 best-performing districts in the country will receive the Digital Payment Champions of India award.

The Niti Aayog has listed five transaction methods: the Unified Payment Interface, Unstructured Supplementary Service Data, Aadhar-enabled payments, e-wallets, and RuPay debit/credit/prepaid cards.

Each panchayat and district will be required to show that it has undertaken at least two successful transactions through each of these five methods.

On November 29, the Niti Aayog had made a presentation before 525 district collectors on the ways of promoting digital payments. Today, it asked them to go completely cashless in all disbursements as well as procurements.

It further asked the collectors to assemble "digital armies" of young volunteers who will train people to pay digitally.

In Delhi, a team of experts has been training central government employees in the various methods of digital transactions. A meeting with the state chief secretaries and finance secretaries was held last week.

"We want to make this a mass movement. We will percolate the idea of digital transactions from the states, cities and ministries to the panchayat and taluka levels," a senior Niti Aayog official said. "By the end of it, people will take pride in being digital."

The government is banking on the 350 million smartphones in use in India to be the vehicle for these e-payments.

The Telegraph, 4 December, 2016, http://www.telegraphindia.com/1161205/jsp/nation/story_123039.jsp#.WETOmbmdeyA


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