Want to invest in West Bengal? Try agriculture—that was the message from chief minister Buddhadeb Bhattacharjee to captains of industry at a CII National Council meeting here on Wednesday. At a roundtable with industry heads, including ITC chairman YC Deveshwar, Godrej Group chairman Adi Godrej and Pepsico India chairman Sanjeev Chadha, the Bengal chief minister shed his aggressive stance on industry, visible in the run-up to Singur, and said corporates...

Pepsico India, the country’s leading food & beverage company, has announced the successful completion of its community water initiatives in Panipat, Haryana. The project has two legs—water recharge structures aimed at improving the water availability for the neighbouring community and direct seeding of paddy that helps reduce water consumption by one-third in paddy cultivation. According to company officials, the projects will benefit nearly 200 families in and around Panipat and save...

Ram Prasad Ghosal, a potato farmer from Bamunpara (Dist Burdwan) in West Bengal, owns 10 acres of land. Just two months earlier, though, his ilk faced a major scare. The region witnessed a bumper potato crop of 9.5 million tonnes — 73 per cent higher than last year’s production. Wholesale prices in Kolkata crashed to Rs 300 a quintal. Retail prices, too, dropped to Rs 6-8 a kg. Farmers were...

Coca Cola rejects findings; Pepsico says its plants meet Pollution Control Board norms  Cadmium and lead detected in samples from Ghaziabad Chromium can cause skin rashes, upset stomach, respiratory problems and cancer Your daily dose of cola could be poisoning the lives of communities living near soft drink manufacturing plants, according to a study by Hazards Centre. The NGO found high levels of toxic chromium and other pollutants in the soil and water...

Potato farmers Madhusudan Mondal and Lakshman Adak, in their mid-50s, live 15km apart in West Bengal’s Hooghly district. Both have produced a bumper crop this year, but that has meant different things for Mondal and Adak. Mondal earned around Rs3.5 lakh selling 150 tonnes of potatoes to Pepsico India Holdings Pvt. Ltd, having signed a contract with the maker of carbonated beverages and Frito-Lay chips to sell his produce to it...