The dun wheat field spreading out at Ravi P. Singh's feet offered a possible clue to human destiny. Baked by a desert sun and deliberately starved of water, the plants were parched and nearly dead. Dr. Singh, a wheat breeder, grabbed seed heads that should have been plump with the staff of life. His practiced fingers found empty husks. “You're not going to feed the people with that,” he said. But then, over...
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It’s bloomtime now by Shashi Tharoor & Keerthik Sasidharan
In the 1920s, a young Tamil girl sang and starred in her school musical. It was, ostensibly, a private event with few outsiders. Yet so exceptional was her singing that Swadesamitran ran her photograph and wrote about the event. Seeing that photo in the newspaper, her household “was appalled” for, as the music historian V Sriram writes, “good, chaste women never had their photographs published in papers”. Today, this seems like...
More »India takes to contract farming in a big way
Asit Tripathy, Chairman of Agricultural and Processed Food Products Export Development Authority (APEDA) has pointed out that Indian states need to promote contract farming to ensure that farmers get remunerative prices and assured market for their produce apart from getting freed from the clutches of middlemen. India's national agricultural policy also envisages private participation through contract farming and land leasing arrangements to allow accelerated technology transfer, capital inflow and assured market...
More »Treading The Fine Line by Prasad Sangameshwaran
It pays to keep away from private-public partnerships, especially if you plan to ‘only’ create awareness on a topic that complements the business you are in. Last week, foods giant nestle was probably chewing hard on this thought. The company found itself in an uneasy position in India, when it received unfavourable media coverage for a nutrition-awareness programme that nestle India had launched in schools in association with universities such...
More »MNC in secret pact with universities for food education by Rema Nagarajan
Four public-funded national universities have entered into a "confidential" pact with nestle, one of the biggest baby food and commercial food companies, for nutrition awareness programmes for adolescent school-going girls in government-run village schools. Breastfeeding Promotion Network of India (BPNI) has written a letter to the secretary for school education and literacy, Anshu Vaish, protesting against "brand promotion using the public education system" and saying that the MoU (memorandum of understanding)...
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