-101reporters.com Kala Jeera rice cultivation and its marketing through an e-commerce platform bring better income and social status to women farmers, while also ensuring storage of good quality seeds for future needs Koraput, Odisha: Odisha’s near-extinct Kala Jeera rice is making a comeback, thanks to the tribal women who are cultivating and marketing it to the outside world from Machhara village in Koraput district with the help of MS Swaminathan Research Foundation...
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FMCG industry continues to see slowdown; sales volume falls in Rural Markets in Sept. quarter: report
-PTI/ The Hindu ‘The consumption decline in the Rural Markets continues to be led by both double-digit price increases and lower unit growth’ The country's FMCG industry continued to witness consumption slowdown in the September quarter, with Rural Markets registering a higher decline in volumes compared to the three months ended June, says a report. Also, consumers continued to prefer purchasing smaller packets amid companies hiking prices in response to broader inflationary pressures,...
More »What FMCG companies have to say about rural demand
-Livemint.com Most companies flagged a sluggish rural demand in the September quarter that impacted their quarterly volumes. However, most expect some form of recovery in demand in the second half of the financial year New Delhi: September quarter earnings of fast moving consumer goods companies helped zoomed in on the demand environment in Rural Markets that remains squeezed due to high inflation. Most companies flagged a sluggish rural demand in the September quarter...
More »Contractor scam in rural job scheme deprives needy -Basant Kumar Mohanty
-The Telegraph About 20 workers would come to the work site every day, get photographed for attendance carrying basketfuls of soil or digging the earth, and then leave without doing any real work New Delhi: This summer, Gaudsahi village under Kapileswarpur gram panchayat in Odisha’s Puri district began renovating the village pond under the Mahatma Gandhi National Rural Employment Guarantee Act. About 20 workers would come to the work site every day, get...
More »Do not ignore the role of the woman livestock farmer -Madhura Swaminathan and Vijayamba R.
-The Hindu Further, women need to be included in all facets of livestock development — breeding, veterinary care, extension services, training or access to credit and markets The livestock sector is one of the most rapidly growing components of the rural economy of India, accounting for 5% of national income and 28% of agricultural GDP in 2018-19. In the last six years, the livestock sector grew at 7.9% (at constant prices) while...
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